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The portfolio on the website also contains some projects that belong to one or more of the Founders and not to Aplos Innovations specifically. The images used on the website are obtained from public sources.

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November 11, 2016

Lorem Ipsum: The Divine Dummy

Lorem ipsum dolor sit amet. Seen it before? We know! Lorem Ipsum is the sweetheart dummy text of designers and developers. When you just need a fill up this savior of dummy text enters the room and becomes the perfect fill up. Lorem Ipsum has an interesting backstory because you may have been wondering at times that how can anything so specific become popular and a symbol to that category. The printing and typesetting industry is in a relationship with Lorem Ipsum and has celebrated hundreds of anniversaries. The concept behind this dummy text was simple to fill up a design or a module before putting the actual content to check if the design looks okay with the text.

Where did it come from? Why do we use it? Here you go!


The origin of Lorem Ipsum

It was first used back in 45 BC, that make it over 2000 years old. Lorem Ipsum is not just a random dummy text and surely didn’t just leap into the electronic typesetting industry. Richard McClintock is the man behind this research. He is a professor at Hampden-Sydney College in Virginia. He looked up the origin of Lorem Ipsum and came up with astonishing results. Looking up for the most obscure latin words and going through world literature cites made discover Lorem Ipsum in the sections of 1.10.32 and 1.10.33 of “de Finibus Bonorum et Malorum” (The Extremes of Good and Evil) by Cicero, written in 45 BC. The book is on ethics and became a darling during the renaissance. Even the first line of Lorem Ipsum “Lorem ipsum dolor sit amet” comes from a line in section 1.10.32. Somewhere in the 1500s, an unknown printing press started to make attractive book covers and high-quality paper but they didn’t have the content to put in the books and what did they choose? You’ve guessed it right!


Why do we use Lorem Ipsum?

It is a common fact that the reader will be distracted by the readable content of a page when looking at its layout. So the point of using Lorem Ipsum is pretty much justified that because ain’t nobody gonna understand it! Using ‘Content here’ ‘Content here’ turned out to be a failure because they are just two words in English. Several desktop publishing applications come integrated with this popular dummy text and it solves the problem! There are various versions of Lorem Ipsum but you better choose the original one because most of them are trolls and you really don’t want your client to read the fuck yous between the dummy text.


No other dummy text ever had the audacity to replace Lorem Ipsum because everybody loves it. Yeah, we love it too! Nos diligimus Aplós ! (It’s just “We love Aplós” in Latin).



Design, Development


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